Insurance Brokers lose as many as 2 out of every 3 leads, and it’s costing millions. Here’s Why…
Lose leads is the worst nightmare for any broker. Here are the top reasons why and the three things you can do to prevent it from ever happening to your business.
It is commonly accepted knowledge that insurance brokers work hard to provide the customer service, research and education to their clients regarding the proper coverage on policies that directly affect their professional and personal assets.
Unfortunately, if the proper internal systems for communication and detailed client interaction do not surround the activities of your employees, you can lose up to 67% of your potential business due to two primary unchecked factors. (source: www.insuranceleadsguide.com)
1. Speed to Contact
2. Presenting a Unique Value Proposition
While the concept seems simple, you will need to add to the above items a systematized, practical, and implementable pathway so simplified, a new employee can easily follow it and become productive within the first ten days of hire.
Further, you will need to establish internal software programs customized to provide you with the metrics and KPI data that will allow for proper oversight and success measurements.
With these tools and systems in place, you can systematically restart the process of regaining momentum and capturing the other two-thirds of your business pipeline that is seeking the same services elsewhere at companies where they feel that the aforementioned has been mastered.
At the Business Experts, we provide you with the strategic direction you need to begin for free. To get started on your ascension to this level of business mastery in the Insurance Brokerage industry, allow us to provide you with insightful strategies, specific to your business and its needs by entering your email address here:
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Upon receipt of your request, we will immediately provide a brief non-invasive confidential questionnaire so we may begin to supply your company with the best known strategies in the marketplace that will take your business from where you are, to where you want to be.
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